Tuesday, March 10, 2009

Explainations of my re-designed logo


1. I maintain the shape (round) of the logo so that it will not look very different and foreign after it is redesigned to suit the local culture in Malaysia.

2. The colour of coffee beans made me use dark brown as the outline colour of my logo and also the cup to symbolize coffee.

3. People usually drink coffee with a cup and saucer, so I drew a cup and saucer in the middle of the logo to show that people go to Starbucks to drink coffee.


4. Hibiscus rosa-sinensis (Bunga Raya) is the national flower of Malaysia. It has five petals and each one symbolizes the Rukunegara (the Five Principles of Nationhood), while the colour red represents courage.

Rukun Negara (Five Principles of Nationhood)

· Kepercayaan Kepada Tuhan (Belief in God)

· Kesetiaan kepada Raja dan Negara (Loyalty to King and Country)

· Keluhuran Perlembagaan (Supremacy of the Constitution)

· Kedaulatan Undang-undang (Rule of Law)

· Kesopanan dan Kesusilaan (Mutual Respect and Morality)





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